Author Archives: Kavita


Referencing and SEO: What is the difference?

Referencing and SEO: What is the difference? More and more we hear the expressions "I need SEO optimization" or "I want to do…
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What Is the Best Tool for Conversion Rate Optimization?

Conversion rate optimization (CRO) is among the most popular trends in e-commerce today, and for a good reason. Increasing your conversion rate by…
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What Is Paid Search?

If any online marketing campaign can bring the best Return on Investment (ROI), that is paid search. And, there’s hardly any business owner…
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How can I learn SEO in 2022?

There's no doubt about it — search engine optimization is one of the most valuable marketing tools of our time. The search algorithms…
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